RKB Concrete

RKB Concrete Case Study

We work with RKB to grow and retain their customer base. To do this we use the following methods:

Website & SEO

We redesigned RKB’s original website making it a more streamlined journey for the customer and offering them an optimised journey.

We maintain the site and make updates as required this includes:

Blog posts
News and updates about the company
Passing on completed contact forms from new customers

Google Ads

We run Google Ads for RKB, these ads have a CTA (Call To Action) that encourages customers to phone directly from the Ad (when the ad is seen on a mobile phone) to get further information or book a delivery.

We monitor the Google Ads daily to ensure that they are fully optimised and the keywords remain relevant.

Social Media

We post on RKB’s social media; Facebook, LinkedIn and Instagram, ensuring that the content is relevant and the design is eye catching. We carry out hashtag research to ensure that any hashtags used are relevant and are currently being searched for.

Any news or updates for RKB get posted on social media as soon as released as well as being updated on the their website.

We compile and send out a newsletter for RKB once a month.

We include any recent job completions with images showing the work being carried out, tips on why and when to use different types of concrete, DIY tips for products to make at home with concrete and any other news.